Dalmia, Paytm to digitise payment solutions for cement dealers
Dalmia Cement, a leading Indian cement brand, has associated with India’s homegrown financial services platform PayTM, to offer cashless payment solutions to its dealers and retailers across the country. Through this association, which is an Industry first, Dalmia Cement dealers will get access to PayTM’s wide range of payment solutions, helping them to easily accept digital payments from consumers through UPI, PayTM wallet and other popular non-cash payment methods. Over time, the partnership aims to reach out to over 30,000 Dalmia Cement dealers and retailers across 22 States and union territories.
Speaking on this association, Pramesh Arya, Executive Director and Head of Marketing, Dalmia Cement (Bharat), said, “As a company, Dalmia Cement’s emphasis on being digital first has helped our dealers and retailers carry out their day to day business transactions easily.
Dalmia Cement’s dealers can become a PayTM merchant by signing up using minimal documentation. Once signed up, dealers will receive a QR code, through which they can receive cashless payments. They can also generate and share payment links with their consumers, reducing the need to travel physically to local cement stores. Apart from this, the dealers and retailers will get benefits such as no annual maintenance charges, zero per cent fees or zero charges on accepting payments made by customers through UPI, Rupay debit card, and PayTM wallet.