Ajay Desai of Arihant Trading Co

Ajay Desai of Arihant Trading Co

Ajay Desai of Arihant Trading Co
has been in the cement business for the last 15 years. The company deals in major brands like ACC, Ambuja and Ultratech Cement. The company operates in Thane and Navi Mumbai. When queried on which are the largest selling brands sold by his company, Desai stated, "ACC is the largest selling brand." He stated further, "we sell only PPC grade cement." The company's cement despatch is pegged at around 2000 to 2500 bags. However, the company believes in keeping stock for on the spot demand and maintains a stock of 500 bags. Commenting on the ratio of institutional sales to retail sales, Desai replied, "The ratio is in the range of 30:70." The company has not faced a delay in stock arrival from any cement company.
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