Dalmia Launches HALC Cement
Speaking at the launch event, Vipin Agarwal, CEO, said -,The Dalmia brand enjoys a very strong presence in Tamil Nadu and Kerala. The states of Karnataka and Andhra Pradesh play a critical role in the company's future growth plans. The introduction of Dalmia Ultra, powered by the latest technology from HALC, will help the company gain a significant foothold in the states of Karnataka and Andhra Pradesh. We are upbeat with this launch and are confident of our ability to serve our customers better.' The company has been using celebrity endorsements to promote its products. Popular film star Prakash Raj will be promoting the new brand.